Nov 16, 2023
Young LA Fashion Brand, in partnership with The Lookbook A Fashion Experience, shuts down the W Hollywood with a star-studded Glass Pool Runway Show, providing us a first glimpse into their groundbreaking collaboration with Rapper YG.
LOS ANGELES, November 16, 2023 (Newswire.com)
Young LA, the fashion brand, is taking over the 2024 landscape with their groundbreaking collaboration with Rapper YG. The brand shut down the W Hollywood this past Friday, November 10th, with a star-studded Rooftop Runway Show, giving us a first glimpse into their exciting new partnership. Celebrity event production company Affinity Nightlife produced a night to remember as brands like Axil Swim, Knotwtr, Jonathan Marc Stein, and Lifted Anchors also brought their unique vision to the runway, creating a diverse and dynamic fashion experience. The Young LA fashion brand is one of the biggest “fitness apparel” companies on the scene right now, and with their recent sign-ons of viral internet star Bryce Hall and fitness legend Arnold Schwarzenegger, they have solidified their position as a trailblazer in the field.
On Friday, November 10th, the W Hollywood Rooftop played host to a private fashion event called The Lookbook A Fashion Experience, produced by Affinity Nightlife. Brands like Axil Swim, Knotwtr, Jonathan Marc Stein, and Lifted Anchors also brought their unique vision to the runway, creating a diverse and dynamic fashion experience. Highlights from the red carpet included Kayla Fitzgerald – The Amazing Race and Sports Illustrated Swimsuit Model, Jeff Rice – film producer, TV Personality Eugenia Kuzmina, singer Amarni, singing sensation Phora, and Vanessa Villela – Selling Sunset star.
The Young LA x YG Collaboration was the clear star of the night, offering a trendy streetwear vibe blended with athletic appeal and street swag that truly resonated with the W Hollywood crowd. Andrew Walker & Andrew Senior, the Head of Publicity for Young LA, were on-site to represent the brand to buyers and industry professionals. The glass pool runway presentation, set against the backdrop of the Hollywood Hills Skyline, really gave off “rich & famous” vibes, and we loved every minute of it.
Source: Affinity Nightlife